Cunard has revealed new details about its next ship, the Queen Anne. Scheduled to debut in 2024, the vessel will be the first to enter service for the brand in over 10 years and will feature a new interior design, in addition to a new livery and newly created concepts.
According to Cunard, the Queen Anne “has been created with an extraordinary new vision, bringing in some of the finest talent of our time to write a stunning new chapter in Cunard’s history inspired by the brand’s remarkable past.”
Designers David Collins Studio, Richmond International and Sybille de Margerie, in conjunction with creative director Adam D. Tihany, are collaborating to create an “extraordinary, thoughtful and modern approach to venues, suites and decor,” Cunard said in a prepared statement. .
The ship’s design, the company added, is designed with five pillars in mind: heritage, craftsmanship, storytelling, style and innovation.
“Just as a world-class orchestra conveys a feeling or takes you to a time or era, so would Queen Anne’s aesthetic, reminiscent of Cunard’s golden age, but through the audacious lens and advanced modernity,” said Adam D. Tihany, creative director for Cunard.
The design teams delved into the Cunard archives, housed at the University of Liverpool, for a rich wealth of historical records and details on layout, materials, fabrics, patterns and textures.
The team examined iconic advertising posters, brochure covers and plans of wide open spaces from early Cunard-inspired ships, to come up with a ship concept “that rivals the best in hospitality experienced ashore” , added Cunard.
Tihany explained that he crystallized the vision as an “enchanting bridge from Cunard’s rich history into the future”.
“I was intimidated by the sheer scale and sheer number of locations at first, but as we started to unravel the journey, create the experiences and refine the vision, it all became clear. We wanted create something nostalgic yet contemporary, relaxed yet glamorous, new and exciting – all within the confines of a ship,” added Simon Rawlings, Creative Director at David Collins Studio.
“We based the design on a sense of wonder, like a matchmaker at sea presenting the past to its most alluring future,” said Sybille de Margerie.
“We worked closely with the Cunard shipbuilding team during the design process to gather as much knowledge as possible and also referenced our extensive hospitality experience, where longevity and practicality are as important as appearance,” says Lewis Taylor, Design Director at David Collins Studio about the process.
“We’ve added layers of architectural detail and design codes that harken back to Cunard’s history and add a touch of British whimsy and eccentricity to the experiences. These architectural design elements, along with the exquisite level of service on board, will make the new ship truly unique.”
The design DNA first came to life through the iconic Cunard Queens Grand Suites.
The Queens Grill Grand Suites provide guests with their own private onboard residences and offer a new level of exclusivity, Cunard said, with every finish carefully curated in every room.
Designed by David Collins Studio, they represent, according to the company, “the epitome of luxury accommodation at sea”, with a dedicated dining room and adjacent pantry, walk-in closets, marble bathrooms with sea view, a spacious bedroom and the largest balconies on board.
The Princess Grill Suites were designed by Sybille de Margerie. According to Cunard, they are “warm, welcoming and surrounded by the softest materials and delicate textures for an intimate experience”.
Rooms feature a bespoke vanity and wet bar with patterned wall panels inspired by the flowing lines of former Cunard ocean liners, sculpted ceiling panels and large lounge area rugs by textile designer Corinne Hughes.
While Britannia Balcony Staterooms offer sofa seating overlooking the sea and bright, light bathrooms with walk-in glass showers.
A focal point for guests and the heart of the ship, the Grand Lobby has been designed to provide a spectacular entrance, full of energy and light.
Marking the transition from past to present, the area is home to a contemporary metal wall sculpture that changes throughout the day by the lighting effect built into the interior with an art deco bent in homage to ‘the age of ‘gold’ of travel.
The narrative is also brought into play through entertainment spaces such as the reimagining of the flagship Royal Court Theatre. The two-story, 825-seat space is inspired by the great sound halls of the world.
Designed by Richmond International, the theater features “the utmost in comfort and richly velor-trimmed seating giving every guest a perfect view of the stage,” Cunard said.
The Queen Anne will also feature 15 restaurants, where guests can sample a wide variety of cuisines from around the world. According to Cunard, the distinction is vividly reflected in each of the venue’s decor, from the remarkably grand Britannia restaurant to the newly refined Golden Lion pub.
A first in the Cunard fleet, the ship will also unveil a new wellness and beauty concept, offering the widest selection of fitness, beauty, thermal baths and spa facilities with a contemporary aesthetic, open and airy, the company said.
Another key aspect of the overall plan is the color scheme which has been curated individually for each space to create a unique ambiance in each setting.
Bold new colors enhance iconic spaces and Queens Grill suites, deep blues with pops of golden yellow in Britannia staterooms were chosen to reflect the sea and shimmering sunlight and deep rich tones of red , amber and gold enhance the luxurious living room feel of the Princess Grill Suites.
For the Princess and Queens Grill restaurants, bright colors were chosen with gold elements, to reinforce the overall luxurious yet refined design aesthetic on board.
“Anything delicate can date, anything too predictable can be tedious and replicated, so keeping things fresh, unique and bold ensures designs are timeless and meet or exceed customer expectations,” added Simon Rawlings .
Another first for Cunard, the ship’s updated exterior will feature the famous red funnel but will also debut an updated livery. The new exterior design features a refined design of the company’s iconic crest and the introduction of a new font inspired by the great ocean liners of the past.
“We’ve worked with world-renowned interior designers and new creative talent; we’ve discussed and tested our ideas with guests around the world; and we’ve dug deep into Cunard’s archives to make sure we can really celebrate what makes Cunard so unique,” said Lee Powell, Vice President of Cunard Brand.
The Queen Anne will depart in early 2024, with its first-season schedule available for booking from May 2022.